Thomas B. McVey,
re:think President
201-773-4953 ext 302

Ramsey, NJ (July 15, 2008)

re:think has officially unveiled the most dramatic change to its corporate identity in its eight year history. The new brand which includes a new logo, tagline, color scheme and website was developed to connect with companies looking to grow their business online on a much deeper level. “It was important that we stand out amongst all of the other website design companies out there” said Thomas McVey, CEO and self proclaimed really nice guy.

Perception is everything and the new re:think logo is no different. Looking at it closely, it acts almost like one of those pictures that will turn into a swimming dolphin when you stare at it long enough. Look at it from one angle and it looks like an eye, another angle and it’s a speaker with sound waves and yet another is a person with his hands in the air. “It encompasses everything that we are. There is the obvious eye and speaker which represents sound and vision, but I like to think of the person as our client, standing at the top of their industry because of what we were able to do for them.”

With this new visual comes a new company wide vision that is focused on empowering clients through educational articles, live seminars, webinars and free resources. There is more to the new re:think than just the aesthetics. “We listened very closely to what our clients wanted, and our new website is a direct result of that” stated Tom. “We are offering so much more to help visitors take their business to that next level.”

In order to accomplish this, the new vision that the company as a whole lives by is:

To apply our creativity, energy and enthusiasm to inspire and empower others to grow within their own extraordinary talents.

Over the next few weeks, re:think owner Thomas McVey will be unveiling more information on the additions to the company’s new services and offerings.


About re:think

re:think (formerly Sound-n-Vision) has been fighting crime for over 15 years and before we became great at all things online we spent almost 9 years being very mediocre at it. In fact it wasn’t until we had one of our worst years ever that we took stock of our company and decided to rethink our online strategy as well as all of our processes for delivering results and communicating those results to our clients.

That’s when things got interesting. The fact that we started over with a singular focus of helping our clients give their website visitors a valuable experience in terms of making sure that their sites are helpful and easy to use and find what they’re looking for and in doing so, establishing trust and credibility that is valuable enough to have them feel good about engaging with them and buying their products and services.

If you’d like more information about this topic, or to schedule an interview with Thomas B. McVey, please call (201) 773‐4953 or e‐mail